Faraday Bicycles, a San Francisco-based lifestyle brand that manufactures lightweight e-bikes, was acquired by Pon Holdings as of January 1, 2017.
Faraday Bicycles was established in 2012 by Adam Vollmer, a former design engineer and started production in 2014. The brand has grown in two years’ time and is now being sold in more than 90 bicycle retail locations across 23 US states.
Faraday will retain its headquarters in San Francisco and will continue operations as an autonomous brand. Adam Vollmer will continue to act as the managing director, driving the expansion of Faraday Bicycles with his team.
Within the Pon group, Faraday Bicycles will be a subsidiary of the bicycle division Pon.Bike. The premium brand portfolio currently consists of more than 10 bicycle brands. The group has locations in the Netherlands, Germany, the U.S., Canada, China, Taiwan and Australia.
Pon, which is based in the Netherlands, is a global company with nearly 13,000 employees operating in 32 countries. It supplies high-end products and solutions, develops and manufactures bicycles and offers engineering solutions in several market segments.
Photo courtesy Faraday Bicycles; Article SGB Media